Companies looking to be innovative face a conundrum: policies and procedures designed to make them efficient oftentimes stifle innovation. Unlike start-ups which are innovative by design, most organizations believe innovation can only happen by exception or heroic efforts.
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Program Highlights
Companies looking to be innovative face a conundrum: policies and procedures designed to make them efficient oftentimes stifle innovation. Unlike start-ups which are innovative by design, most organizations believe innovation can only happen by exception—or heroic efforts. So how can a large company learn to think like a start-up? Steve Blank explains why the innovation process is so difficult in larger organizations and shares tools and processes that successful start-ups use to drive innovation.
Steve Blank is the Co-Founder of E.Piphany and best-selling author of The Startup Owner’s Manual and his earlier seminal work, The Four Steps to the Epiphany.
Format: DVD
Duration: 66 Minutes