Studies In Scaling Startups Series- Driving and Managing Growth

You started a new company. It went through several iterations but the business model is working. Now it's time to delegate some of those hats and start growing the company. But rapid growth has its own challenges. In Scaling Startups, entrepreneurs that grew their business(es) into multi-million to billion dollar industry leaders in a matter of years share their insights, travails and solutions that can help make you a greater success too.

Titles include:

Planning For Aggressive Growth and Building a Management Team
Topics include:  ** Planning For Better & Worse  ** Challenges of Aggressive Growth  **Reassessing Your Model  ** Leveraging Mistakes Into Growth  ** Your Management Team & Company Culture  ** Management As A Collaborative Effort  ** Finding Management Internally  ** Finding Management Externally

Finding and Cultivating Talent
Topics include:  ** Finding People With Growth Potential  ** Cross Pollinating  ** Cultivating Talent  ** Providing Opportunities to Shine  ** Motivating Through Incentives  ** Motivating Through Leadership  ** Motivating Through Culture  **Giving Talent Room To Grow

Scaling Culture
Topics include:  Effects of Growth on Culture  ** Resolving Cultural Problems  ** Culture Causing Growth  ** Creating Culture Through Hiring / Leadership / Social Interactions / Communication  ** Resolving Cultural Clashes  ** Terminating

Leader's Changing Role and Leadership Skills
Topics include:  ** Articulating A Vision  ** Leading By Example  **  Leading Through Empathy  ** Leading Through Strong Communication  ** Focusing On The Big Picture  ** Sustainable Operating Procedures  ** What's Right For The Company  ** Changing Roles  ** Delegation Difficulties  ** What to Delegate  ** What not to Delegate

Accelerating Sales and Marketing
Topics include:  ** Marketing Through The Product Itself  ** Marketing Through The Media  ** Marketing Through Customer Service  ** The So What Factor  ** Targeting Specific Prospects  ** The Right People To Approach  ** Developing A Selling Process  ** Creating A Sales Force

Over 30 contributors including:
    - Robert L. Johnson (Co-Founder, Black Entertainment Television)
    - Uri Levine (Co-Founder, Waze)
    - Catherine Hughes (CEO, Radio One)
    - David Neeleman (Founder, JetBlue Airways)
    - Todd Davis (Co-Founder & CEO, LifeLock)
    - Jill Blashack Strahan (CEO, Tastefully Simple)
    - Ben Fischman (Founder, LIDS & Rue La La)
    - Diane Hessan (CEO, Communispace & Startup Institute)
    - Seth Goldman (Co-Founder, Honest Tea)
    - Tim Westergren (Founder, Pandora)

Academic contributors:
    - Beth Goldstein (Babson College)
    - Danna Greenberg (Babson College)
    - David Reibstein (UPenn Wharton)
    - Ed Roberts (MIT Sloan)
    - Lloyd Shefsky (Northwestern Kellogg)

DVDs: 5
Time: Approx. 20 - 30 Min.
DVD Also Available Separately: $195.00 Ea.