Call us: 888-337-2121
View Cart

Mass Communication: How Television Ratings Work

F990DVD22
FREE SHIPPING

Free ground shipping on U.S. orders.

mcafee secure
gray starsBe the first one to write a review
Discover what those television ratings really mean. Television programming including news, sports and entertainment is driven by RATINGS.
TMW-F990DVD
$129.95
Select Format
Qty
FREE SHIPPING

Free ground shipping on U.S. orders over $395.00

mcafee secure
Share on Facebook
Bookmark and Share

Additional information about Mass Communication: How Television Ratings Work

Discover what those television ratings really mean. Television programming including news, sports and entertainment is driven by RATINGS. In this video, students will discover how ratings are determined by using randomly selected households across America. This program shows how sampling takes place and how homes are selected to participate. Using people meters, see how rating companies know who is watching a particular program and how ratings drive the radio and television industry. This video will help clear up the confusion on what those television ratings really mean.

Copyright: 1998
CC: Yes
Marc Records: No
Language: English
Actor / Director:  
Media Format: DVD
Minutes: 20

Customer Reviews

Write a reviewNo reviews for this product.
Call us toll-free: 888-337-2121
arrows