Entrepreneur Training Videos

Companies looking to be innovative face a conundrum: policies and procedures designed to make them efficient oftentimes stifle innovation. Unlike start-ups which are innovative by design, most organizations believe innovation can only happen by exception or heroic efforts.

How do you take an idea and turn it into a 100-million dollar enterprise—seemingly overnight? Based on five years of academic research, Amy Wilkinson has isolated six entrepreneurial skills that can carry an idea from start-up to scale in the midst of this rapidly changing economy. Free Online Preview

Imagination envisions things that don’t exist. Creativity applies imagination to solve problems. Innovation uses creativity to come up with unique solutions. Entrepreneurship brings innovation to the world.

While big companies have many advantages—lower production costs, greater bargaining power, access to financial markets—a clear disadvantage is the separation between management and ownership. Small businesses, on the other hand, often have the distinct advantage of operating with an ownership mentality that allows them to move more quickly with a more motivated workforce. (DVD or Video Streaming)

If you can see it, you can be it.” Based on 25 years of experience in Silicon Valley, David DeWalt’s first principle for building a successful enterprise is to communicate a strategic vision—capturing employee loyalty

Discusses the franchising industry structures of product-trade name and business-format franchises. Outlines both the advantages and disadvantages of an entrepreneur going into business as a franchise compared to being an independent operation.

This set includes the following DVDs:

Confessions of an In-Home Childcare Provider
Confessions of Chefs and a Restaurateur
Confessions of a Food Stylist
Confessions of a Fashion Designer
Confessions of an Interior Designer
Confessions of an Event Planner

Discusses how direct response has become an integral part of the marketing communications program for many firms. Covers forms of direct response such as infomercials, solo-direct mail, shared mail, & responding to inquiries generated from Internet advertising.

In this fast-paced, entertaining, and idea-loaded program, you’ll learn dozens of innovative tactics for selling and marketing your products and services more effectively than ever before. You’ll hear clever stories loaded with insights, ideas, and humor. And finally you’ll be reminded of some of the most important sales basics that many of us tend to forget.